{"id":160,"date":"2020-02-25T23:15:43","date_gmt":"2020-02-26T04:15:43","guid":{"rendered":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/chapter\/types-of-presentations-to-inform\/"},"modified":"2021-08-10T11:51:18","modified_gmt":"2021-08-10T15:51:18","slug":"types-of-presentations-to-inform","status":"publish","type":"chapter","link":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/chapter\/types-of-presentations-to-inform\/","title":{"raw":"Types of Presentations to Inform","rendered":"Types of Presentations to Inform"},"content":{"raw":"<p class=\"c2\"><span class=\"c0\">Speaking to inform may fall into one of several categories. The presentation to inform may be<\/span><\/p>\r\n\r\n<ul class=\"c14 lst-kix_e7xeu612qrpv-0 start\">\r\n \t<li class=\"c2 c11\"><span class=\"c0\">an explanation, <\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">a report, <\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">a description, <\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">or a demonstration of how to do something.<\/span><\/li>\r\n<\/ul>\r\n<p class=\"c2\"><span class=\"c0\">In the sections below each of these types of informative speech will be described.<\/span><\/p>\r\n\r\n<h1 id=\"h.vj0awjx6qw4c\" class=\"c9\"><span class=\"c3\">Explanation<\/span><\/h1>\r\n<p class=\"c2\"><span class=\"c0\">Have you ever listened to a lecture or speech where you just didn\u2019t get it? It wasn\u2019t that you weren\u2019t interested, at least not at first. Perhaps the presenter used language you didn\u2019t understand or gave a confusing example. Soon you probably lost interest and sat there, attending the speech in body but certainly not in mind. An effective speech to inform will take a complex topic or issue and explain it to the audience in ways that increase audience understanding. <\/span><\/p>\r\n<p class=\"c2\"><span class=\"c0\">No one likes to feel left out. As the speaker, it\u2019s your responsibility to ensure that this doesn\u2019t happen. Also know that to teach someone something new\u2014perhaps a skill that they did not posses or a perspective that allows them to see new connections\u2014is a real gift, both to you and the audience members. You will feel rewarded because you made a difference and they will perceive the gain in their own understanding.<\/span><\/p>\r\n<p class=\"c2\"><strong>Watch the following video: <a href=\"https:\/\/youtu.be\/r43LhSUUGTQ\"><em>Understand the Blockchain in Two Minutes<\/em><\/a><\/strong><\/p>\r\n[embed]https:\/\/www.youtube.com\/watch?v=r43LhSUUGTQ[\/embed]\r\n<p style=\"text-align: center;\"><\/p>\r\n\r\n<h1 id=\"h.k4faeimonn3c\" class=\"c9\"><span class=\"c3\">Report<\/span><\/h1>\r\n<p class=\"c2\"><span class=\"c0\">As a business communicator, you may be called upon to give an informative report where you communicate status, trends, or relationships that pertain to a specific topic. The informative report is a speech where you organize your information around key events, discoveries, or technical data and provide context and illustration for your audience. They may naturally wonder, \u201cWhy are sales up (or down)?\u201d or \u201cWhat is the product leader in your lineup?\u201d and you need to anticipate their perspective and present the key information that relates to your topic. <\/span><\/p>\r\n\r\n<h1><span class=\"c3\">Description<\/span><\/h1>\r\n<p class=\"c2\"><span class=\"c0\">Have you ever listened to a friend tell you about their recent trip somewhere and found the details fascinating, making you want to travel there or visit a similar place? Describing information requires emphasis on language that is vivid, captures attention, and excites the imagination. Your audience will be drawn to your effective use of colour, descriptive language, and visual aids. An informative speech that focuses description will be visual in many ways. Use your imagination to place yourself in their perspective: how would you like to have someone describe the topic to you?<\/span><\/p>\r\n\r\n<h1 id=\"h.74yt5b63i4jk\" class=\"c9\"><span class=\"c3\">Demonstration<\/span><\/h1>\r\n<p class=\"c2\"><span class=\"c0\">You want to teach the audience how to program the applications on a new smartphone. A demonstrative speech focuses on clearly showing a process and telling the audience important details about each step so that they can imitate, repeat, or do the action themselves. Consider the visual aids or supplies you will need. <\/span><\/p>\r\n<p class=\"c2\"><span class=\"c0\">By considering each step and focusing on how to simplify it, you can understand how the audience might grasp the new information and how you can best help them. Also, consider the desired outcome; for example, will your listeners be able to actually do the task themselves? Regardless of the sequence or pattern you will illustrate or demonstrate, consider how people from your anticipated audience will respond, and budget additional time for repetition and clarification.<\/span><\/p>\r\n<p class=\"c2\"><img class=\"alignright wp-image-159 size-medium\" src=\"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-content\/uploads\/sites\/931\/2020\/02\/5534717789_a4c9186c2f_z-200x300.jpg\" alt=\"Canadian chef Susur Lee stands at the front of a classroom demonstrating a cooking technique.\" width=\"200\" height=\"300\" \/>Chefs inform through demonstration. Although they make it seem easy, it is complex and difficult.<\/p>\r\n<p class=\"c2\"><span class=\"c0\">Informative presentations come in all sizes, shapes, and forms. The main goal in an informative presentation is to inform, not to persuade, and that requires an emphasis on credibility, for the speaker and the data or information presented. <\/span><\/p>\r\n<p class=\"c2\"><span class=\"c0\">Here are additional, more specific types of informative presentations:<\/span><\/p>\r\n\r\n<ul class=\"c14 lst-kix_rdg9fte3tolb-0 start\">\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Biographical information<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Case study results<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Comparative advantage results<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Cost-benefit analysis results<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Feasibility studies<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Field study results<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Financial trends analysis<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Health, safety, and accident rates<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Instruction guidelines<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Laboratory results<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Product or service orientations<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Progress reports<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Research results<\/span><\/li>\r\n \t<li class=\"c2 c11\"><span class=\"c0\">Technical specifications<\/span><\/li>\r\n<\/ul>\r\n<p class=\"c2\"><span class=\"c0\">Depending on the situation, the audience, and the specific information to be presented, any of these types of presentation may be given as an explanation, a report, a description, or a demonstration.<\/span><\/p>\r\n<p class=\"c2\"><span class=\"c0\">In summary, an informative speech may explain, report, describe, or demonstrate how to do something.<\/span><\/p>\r\n\r\n<h3>Text Attributions<\/h3>\r\n<ul>\r\n \t<li>This chapter was adapted from \u201c<a class=\"internal\" href=\"https:\/\/ecampusontario.pressbooks.pub\/commbusprofcdn\/chapter\/types-of-presentations-to-inform\/\">Types of Presentation to Inform<\/a>\u201d in\u00a0<em>Communication for Business Professionals<\/em> by eCampusOntario, which is licensed under a <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\" target=\"_blank\" rel=\"noopener\">CC BY-SA 4.0 Licence<\/a>. Adapted by Allison Kilgannon.<\/li>\r\n<\/ul>\r\n<h3>Media Attributions<\/h3>\r\n<ul>\r\n \t<li><a class=\"internal\" href=\"https:\/\/www.flickr.com\/photos\/nait\/5534717789\/\">Canadian chef Susur Lee<\/a> by NAIT is licensed under a <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-nd\/2.0\/\">CC BY-ND 2.0 Licence<\/a>.<\/li>\r\n<\/ul>\r\n<h3>Video Attributions<\/h3>\r\n<ul>\r\n \t<li><a href=\"https:\/\/www.youtube.com\/watch?v=r43LhSUUGTQ\">\"Understand the Blockchain in Two Minutes\"<\/a> by Institute for the Future (IFTF). Licensed by the Standard YouTube License.<\/li>\r\n<\/ul>","rendered":"<p class=\"c2\"><span class=\"c0\">Speaking to inform may fall into one of several categories. The presentation to inform may be<\/span><\/p>\n<ul class=\"c14 lst-kix_e7xeu612qrpv-0 start\">\n<li class=\"c2 c11\"><span class=\"c0\">an explanation, <\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">a report, <\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">a description, <\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">or a demonstration of how to do something.<\/span><\/li>\n<\/ul>\n<p class=\"c2\"><span class=\"c0\">In the sections below each of these types of informative speech will be described.<\/span><\/p>\n<h1 id=\"h.vj0awjx6qw4c\" class=\"c9\"><span class=\"c3\">Explanation<\/span><\/h1>\n<p class=\"c2\"><span class=\"c0\">Have you ever listened to a lecture or speech where you just didn\u2019t get it? It wasn\u2019t that you weren\u2019t interested, at least not at first. Perhaps the presenter used language you didn\u2019t understand or gave a confusing example. Soon you probably lost interest and sat there, attending the speech in body but certainly not in mind. An effective speech to inform will take a complex topic or issue and explain it to the audience in ways that increase audience understanding. <\/span><\/p>\n<p class=\"c2\"><span class=\"c0\">No one likes to feel left out. As the speaker, it\u2019s your responsibility to ensure that this doesn\u2019t happen. Also know that to teach someone something new\u2014perhaps a skill that they did not posses or a perspective that allows them to see new connections\u2014is a real gift, both to you and the audience members. You will feel rewarded because you made a difference and they will perceive the gain in their own understanding.<\/span><\/p>\n<p class=\"c2\"><strong>Watch the following video: <a href=\"https:\/\/youtu.be\/r43LhSUUGTQ\"><em>Understand the Blockchain in Two Minutes<\/em><\/a><\/strong><\/p>\n<p><iframe loading=\"lazy\" id=\"oembed-1\" title=\"Understand the Blockchain in Two Minutes\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/r43LhSUUGTQ?feature=oembed&#38;rel=0\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: center;\">\n<h1 id=\"h.k4faeimonn3c\" class=\"c9\"><span class=\"c3\">Report<\/span><\/h1>\n<p class=\"c2\"><span class=\"c0\">As a business communicator, you may be called upon to give an informative report where you communicate status, trends, or relationships that pertain to a specific topic. The informative report is a speech where you organize your information around key events, discoveries, or technical data and provide context and illustration for your audience. They may naturally wonder, \u201cWhy are sales up (or down)?\u201d or \u201cWhat is the product leader in your lineup?\u201d and you need to anticipate their perspective and present the key information that relates to your topic. <\/span><\/p>\n<h1><span class=\"c3\">Description<\/span><\/h1>\n<p class=\"c2\"><span class=\"c0\">Have you ever listened to a friend tell you about their recent trip somewhere and found the details fascinating, making you want to travel there or visit a similar place? Describing information requires emphasis on language that is vivid, captures attention, and excites the imagination. Your audience will be drawn to your effective use of colour, descriptive language, and visual aids. An informative speech that focuses description will be visual in many ways. Use your imagination to place yourself in their perspective: how would you like to have someone describe the topic to you?<\/span><\/p>\n<h1 id=\"h.74yt5b63i4jk\" class=\"c9\"><span class=\"c3\">Demonstration<\/span><\/h1>\n<p class=\"c2\"><span class=\"c0\">You want to teach the audience how to program the applications on a new smartphone. A demonstrative speech focuses on clearly showing a process and telling the audience important details about each step so that they can imitate, repeat, or do the action themselves. Consider the visual aids or supplies you will need. <\/span><\/p>\n<p class=\"c2\"><span class=\"c0\">By considering each step and focusing on how to simplify it, you can understand how the audience might grasp the new information and how you can best help them. Also, consider the desired outcome; for example, will your listeners be able to actually do the task themselves? Regardless of the sequence or pattern you will illustrate or demonstrate, consider how people from your anticipated audience will respond, and budget additional time for repetition and clarification.<\/span><\/p>\n<p class=\"c2\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-159 size-medium\" src=\"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-content\/uploads\/sites\/931\/2020\/02\/5534717789_a4c9186c2f_z-200x300.jpg\" alt=\"Canadian chef Susur Lee stands at the front of a classroom demonstrating a cooking technique.\" width=\"200\" height=\"300\" srcset=\"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-content\/uploads\/sites\/931\/2020\/02\/5534717789_a4c9186c2f_z-200x300.jpg 200w, https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-content\/uploads\/sites\/931\/2020\/02\/5534717789_a4c9186c2f_z-65x98.jpg 65w, https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-content\/uploads\/sites\/931\/2020\/02\/5534717789_a4c9186c2f_z-225x338.jpg 225w, https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-content\/uploads\/sites\/931\/2020\/02\/5534717789_a4c9186c2f_z-350x526.jpg 350w, https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-content\/uploads\/sites\/931\/2020\/02\/5534717789_a4c9186c2f_z.jpg 426w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/>Chefs inform through demonstration. Although they make it seem easy, it is complex and difficult.<\/p>\n<p class=\"c2\"><span class=\"c0\">Informative presentations come in all sizes, shapes, and forms. The main goal in an informative presentation is to inform, not to persuade, and that requires an emphasis on credibility, for the speaker and the data or information presented. <\/span><\/p>\n<p class=\"c2\"><span class=\"c0\">Here are additional, more specific types of informative presentations:<\/span><\/p>\n<ul class=\"c14 lst-kix_rdg9fte3tolb-0 start\">\n<li class=\"c2 c11\"><span class=\"c0\">Biographical information<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Case study results<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Comparative advantage results<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Cost-benefit analysis results<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Feasibility studies<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Field study results<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Financial trends analysis<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Health, safety, and accident rates<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Instruction guidelines<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Laboratory results<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Product or service orientations<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Progress reports<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Research results<\/span><\/li>\n<li class=\"c2 c11\"><span class=\"c0\">Technical specifications<\/span><\/li>\n<\/ul>\n<p class=\"c2\"><span class=\"c0\">Depending on the situation, the audience, and the specific information to be presented, any of these types of presentation may be given as an explanation, a report, a description, or a demonstration.<\/span><\/p>\n<p class=\"c2\"><span class=\"c0\">In summary, an informative speech may explain, report, describe, or demonstrate how to do something.<\/span><\/p>\n<h3>Text Attributions<\/h3>\n<ul>\n<li>This chapter was adapted from \u201c<a class=\"internal\" href=\"https:\/\/ecampusontario.pressbooks.pub\/commbusprofcdn\/chapter\/types-of-presentations-to-inform\/\">Types of Presentation to Inform<\/a>\u201d in\u00a0<em>Communication for Business Professionals<\/em> by eCampusOntario, which is licensed under a <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\" target=\"_blank\" rel=\"noopener\">CC BY-SA 4.0 Licence<\/a>. Adapted by Allison Kilgannon.<\/li>\n<\/ul>\n<h3>Media Attributions<\/h3>\n<ul>\n<li><a class=\"internal\" href=\"https:\/\/www.flickr.com\/photos\/nait\/5534717789\/\">Canadian chef Susur Lee<\/a> by NAIT is licensed under a <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-nd\/2.0\/\">CC BY-ND 2.0 Licence<\/a>.<\/li>\n<\/ul>\n<h3>Video Attributions<\/h3>\n<ul>\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=r43LhSUUGTQ\">&#8220;Understand the Blockchain in Two Minutes&#8221;<\/a> by Institute for the Future (IFTF). Licensed by the Standard YouTube License.<\/li>\n<\/ul>\n","protected":false},"author":701,"menu_order":3,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":"cc-by-sa"},"chapter-type":[],"contributor":[67],"license":[53],"class_list":["post-160","chapter","type-chapter","status-publish","hentry","contributor-ecampusontario","license-cc-by-sa"],"part":149,"_links":{"self":[{"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters\/160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/wp\/v2\/users\/701"}],"version-history":[{"count":9,"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters\/160\/revisions"}],"predecessor-version":[{"id":938,"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters\/160\/revisions\/938"}],"part":[{"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/parts\/149"}],"metadata":[{"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters\/160\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/wp\/v2\/media?parent=160"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapter-type?post=160"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/wp\/v2\/contributor?post=160"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/advancedenglish\/wp-json\/wp\/v2\/license?post=160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}