{"id":39,"date":"2020-02-10T14:42:23","date_gmt":"2020-02-10T19:42:23","guid":{"rendered":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/chapter\/chapter-2-clear-communication\/"},"modified":"2026-01-30T17:15:32","modified_gmt":"2026-01-30T22:15:32","slug":"chapter-2-clear-communication","status":"publish","type":"chapter","link":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/chapter\/chapter-2-clear-communication\/","title":{"raw":"How to be clear","rendered":"How to be clear"},"content":{"raw":"<h2><span style=\"color: #808080\">Clear communication is a simple concept that's the foundation of good presentations. In this chapter, you'll learn how to engage your audience by being easy to understand.<\/span><\/h2>\r\n<h2>What is Clear Communication and why is it important?<\/h2>\r\n[embed]https:\/\/youtu.be\/OuGdj58bbmc[\/embed]\r\n\r\n<hr \/>\r\n\r\n<h2>Avoid Filler Words<\/h2>\r\n&nbsp;\r\n\r\n[embed]https:\/\/youtu.be\/rNHynAN9xXY?si=XHYqyG5bPlDXLcFk[\/embed]\r\n<h2>Tips for presenters:<\/h2>\r\n<ol>\r\n \t<li>Think from the audience's point of view:\r\n<ul>\r\n \t<li>What do they need to know?<\/li>\r\n \t<li>What do they already know?<\/li>\r\n \t<li>What interests them?<\/li>\r\n \t<li>How much background info do they need?<\/li>\r\n<\/ul>\r\n<\/li>\r\n \t<li>Avoid bland words such as <em>really<\/em> or <em>very<\/em>. Use strong words instead. For example: <em>brilliant<\/em> is stronger (and more interesting) than <em>very smart<\/em><\/li>\r\n \t<li>Speak to the senses: use descriptive words that help your audience see, hear, feel, taste and smell what you\u2019re talking about<\/li>\r\n<\/ol>\r\n\r\n<hr \/>\r\n\r\n<h2 style=\"text-align: center\"><span style=\"color: #ffffff;background-color: #6699ff\"><span style=\"background-color: #3366ff\">\u00a0Test your knowledge\u00a0<\/span> <\/span><\/h2>\r\n[h5p id=\"3\"]\r\n\r\n<hr \/>","rendered":"<h2><span style=\"color: #808080\">Clear communication is a simple concept that&#8217;s the foundation of good presentations. In this chapter, you&#8217;ll learn how to engage your audience by being easy to understand.<\/span><\/h2>\n<h2>What is Clear Communication and why is it important?<\/h2>\n<p><iframe loading=\"lazy\" id=\"oembed-1\" title=\"Clear Communication for Presenters\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/OuGdj58bbmc?feature=oembed&#38;rel=0\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<hr \/>\n<h2>Avoid Filler Words<\/h2>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" id=\"oembed-2\" title=\"Um Like You Know: Why filler words are nasty &amp; how to avoid them A mini mini workshop Lucinda Atwood\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/rNHynAN9xXY?feature=oembed&#38;rel=0\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2>Tips for presenters:<\/h2>\n<ol>\n<li>Think from the audience&#8217;s point of view:\n<ul>\n<li>What do they need to know?<\/li>\n<li>What do they already know?<\/li>\n<li>What interests them?<\/li>\n<li>How much background info do they need?<\/li>\n<\/ul>\n<\/li>\n<li>Avoid bland words such as <em>really<\/em> or <em>very<\/em>. Use strong words instead. For example: <em>brilliant<\/em> is stronger (and more interesting) than <em>very smart<\/em><\/li>\n<li>Speak to the senses: use descriptive words that help your audience see, hear, feel, taste and smell what you\u2019re talking about<\/li>\n<\/ol>\n<hr \/>\n<h2 style=\"text-align: center\"><span style=\"color: #ffffff;background-color: #6699ff\"><span style=\"background-color: #3366ff\">\u00a0Test your knowledge\u00a0<\/span> <\/span><\/h2>\n<div id=\"h5p-3\">\n<div class=\"h5p-iframe-wrapper\"><iframe id=\"h5p-iframe-3\" class=\"h5p-iframe\" data-content-id=\"3\" style=\"height:1px\" src=\"about:blank\" frameBorder=\"0\" scrolling=\"no\" title=\"Clear Communication Quiz\"><\/iframe><\/div>\n<\/div>\n<hr \/>\n","protected":false},"author":845,"menu_order":1,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":"cc-by-nc"},"chapter-type":[47],"contributor":[],"license":[55],"class_list":["post-39","chapter","type-chapter","status-publish","hentry","chapter-type-standard","license-cc-by-nc"],"part":73,"_links":{"self":[{"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/pressbooks\/v2\/chapters\/39","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/wp\/v2\/users\/845"}],"version-history":[{"count":25,"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/pressbooks\/v2\/chapters\/39\/revisions"}],"predecessor-version":[{"id":1219,"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/pressbooks\/v2\/chapters\/39\/revisions\/1219"}],"part":[{"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/pressbooks\/v2\/parts\/73"}],"metadata":[{"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/pressbooks\/v2\/chapters\/39\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/wp\/v2\/media?parent=39"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/pressbooks\/v2\/chapter-type?post=39"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/wp\/v2\/contributor?post=39"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/businesspresentationskills\/wp-json\/wp\/v2\/license?post=39"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}