{"id":361,"date":"2022-11-16T03:43:23","date_gmt":"2022-11-16T08:43:23","guid":{"rendered":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/chapter\/3-1-what-is-quantitative-research\/"},"modified":"2025-08-20T05:41:21","modified_gmt":"2025-08-20T09:41:21","slug":"3-1-what-is-quantitative-research","status":"publish","type":"chapter","link":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/chapter\/3-1-what-is-quantitative-research\/","title":{"raw":"What is Quantitative Research?","rendered":"What is Quantitative Research?"},"content":{"raw":"Quantitative research is a research method that uses numerical data and statistical analysis to study phenomena. <sup>1<\/sup> Quantitative research plays an important role in scientific inquiry by providing a rigorous, objective, systematic process using numerical data to test relationships and examine cause-and-effect associations between variables. <sup>1, 2<\/sup> The goal is to make generalisations about a population (extrapolate findings from the sample to the general population). <sup>2<\/sup> The data and variables are predetermined and measured as consistently and accurately as possible, and statistical analysis is used to evaluate the outcomes. <sup>2<\/sup> Quantitative research is based on the scientific method, wherein deductive reductionist reasoning is used to formulate hypotheses about a particular phenomenon.","rendered":"<p>Quantitative research is a research method that uses numerical data and statistical analysis to study phenomena. <sup>1<\/sup> Quantitative research plays an important role in scientific inquiry by providing a rigorous, objective, systematic process using numerical data to test relationships and examine cause-and-effect associations between variables. <sup>1, 2<\/sup> The goal is to make generalisations about a population (extrapolate findings from the sample to the general population). <sup>2<\/sup> The data and variables are predetermined and measured as consistently and accurately as possible, and statistical analysis is used to evaluate the outcomes. <sup>2<\/sup> Quantitative research is based on the scientific method, wherein deductive reductionist reasoning is used to formulate hypotheses about a particular phenomenon.<\/p>\n","protected":false},"author":2509,"menu_order":1,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":["jc309117","jc279026"],"pb_section_license":"cc-by-nc"},"chapter-type":[49],"contributor":[70,69],"license":[56],"class_list":["post-361","chapter","type-chapter","status-publish","hentry","chapter-type-numberless","contributor-jc279026","contributor-jc309117","license-cc-by-nc"],"part":45,"_links":{"self":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/users\/2509"}],"version-history":[{"count":2,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/361\/revisions"}],"predecessor-version":[{"id":469,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/361\/revisions\/469"}],"part":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/parts\/45"}],"metadata":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/361\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/media?parent=361"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapter-type?post=361"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/contributor?post=361"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/license?post=361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}