{"id":406,"date":"2023-02-03T00:12:34","date_gmt":"2023-02-03T05:12:34","guid":{"rendered":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/chapter\/4-2-definitions-and-characteristics-of-qualitative-research\/"},"modified":"2025-08-20T06:02:06","modified_gmt":"2025-08-20T10:02:06","slug":"4-2-definitions-and-characteristics-of-qualitative-research","status":"publish","type":"chapter","link":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/chapter\/4-2-definitions-and-characteristics-of-qualitative-research\/","title":{"raw":"Definitions and Characteristics of Qualitative Research","rendered":"Definitions and Characteristics of Qualitative Research"},"content":{"raw":"Qualitative research aims to uncover the meaning and understanding of phenomena that cannot be broken down into measurable elements. It is based on naturalistic, interpretative and humanistic notions.<sup>5<\/sup> This research method seeks to discover, explore, identify or describe subjective human experiences using non-statistical methods and develops themes from the study participants\u2019 stories.<sup>5<\/sup> Figure 4.1 depicts major features\/ characteristics of qualitative research. It utilises exploratory open-ended questions and observations to search for patterns of meaning in collected data (e.g. observation, verbal\/written narrative data, photographs, etc.) and uses inductive thinking (from specific observations to more general rules) to interpret meaning.<sup>6<\/sup> Participants\u2019 voice is evident through quotations and description of the work.<sup>6<\/sup> The context\/ setting of the study and the researcher\u2019s reflexivity (i.e. \u201creflection on and awareness of their bias\u201d, the effect of the researcher\u2019s experience on the data and interpretations) are very important and described as part of data collection.<sup>6<\/sup> Analysis of collected data is complex, often involves inductive data analysis (exploration, contrasts, specific to general) and requires multiple coding and development of themes from participant stories.<sup>6<\/sup>\r\n\r\n[caption id=\"attachment_361\" align=\"aligncenter\" width=\"1280\"]<img class=\"wp-image-361 size-full\" src=\"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-content\/uploads\/sites\/2495\/2023\/02\/Slide2.jpg\" alt=\"flow chart of characteristics of qualitative research \" width=\"1280\" height=\"720\" \/> Figure 4.1 Characteristics of Qualitative Research by Bunmi Malau-Aduli and Faith Alele, used under\u00a0a <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\" target=\"_blank\" rel=\"noopener\">CC BY NC 4.0 licence<\/a>[\/caption]\r\n\r\n<strong>Reflexivity- avoiding bias\/Role of the qualitative researcher<\/strong>\r\n<p style=\"text-align: justify\">Qualitative researchers generally begin their work with the recognition that their position (or worldview) has a significant impact on the overall research process.<sup>7<\/sup> Researcher worldview shapes the way the research is conducted, i.e., how the questions are formulated, methods are chosen, data are collected and analysed, and results are reported. Therefore, it is essential for qualitative researchers to acknowledge, articulate, reflect on and clarify their own underlying biases and assumptions before embarking on any research project.<sup>7<\/sup> Reflexivity helps to ensure that the researcher\u2019s own experiences, values, and beliefs do not unintentionally bias the data collection, analysis, and interpretation.<sup>7<\/sup> It is the gold standard for establishing trustworthiness and has been established as one of the ways qualitative researchers should ensure rigour and quality in their work.<sup>8<\/sup> The following questions in Table 4.1 may help you begin the reflective process.<sup>9<\/sup><\/p>\r\n<strong>Table 4.1: Questions to aid the reflection process<\/strong>\r\n<table style=\"height: 184px\">\r\n<tbody>\r\n<tr style=\"height: 15px\">\r\n<td style=\"height: 15px;width: 236.5px\"><strong>Questions<\/strong><\/td>\r\n<td style=\"height: 15px;width: 955.983px\"><strong>Explanations<\/strong><\/td>\r\n<\/tr>\r\n<tr style=\"height: 31px\">\r\n<td style=\"height: 31px;width: 236.5px\">What piques my interest in this subject?<\/td>\r\n<td style=\"height: 31px;width: 955.983px\">You need to consider what motivates your excitement, energy, and interest in investigating this topic to answer this question<\/td>\r\n<\/tr>\r\n<tr style=\"height: 31px\">\r\n<td style=\"height: 31px;width: 236.5px\">What exactly do I believe the solution is?<\/td>\r\n<td style=\"height: 31px;width: 955.983px\">Asking this question allows you to detect any biases by honestly reflecting on what you anticipate finding. The assumptions can be grouped\/classified to allow the participants\u2019 opinions to be heard.<\/td>\r\n<\/tr>\r\n<tr style=\"height: 31px\">\r\n<td style=\"height: 31px;width: 236.5px\">What exactly am I getting out of this?<\/td>\r\n<td style=\"height: 31px;width: 955.983px\">In many circumstances, the \u201cpressure to publish\u201d reduces research to nothing more than a job necessity. What effect does this have on your interest in the subject and its results? To what extent are you willing to go to find information?<\/td>\r\n<\/tr>\r\n<tr style=\"height: 76px\">\r\n<td style=\"height: 76px;width: 236.5px\">What do my colleagues think of this project\u2014and me?<\/td>\r\n<td style=\"height: 76px;width: 955.983px\">You will not work in a vacuum as a researcher; you will be part of a social and interpersonal world. These outside factors will impact your perceptions of yourself and your job.\r\n\r\nRecognising this impact and its possible implications on human behaviour will allow for more self-reflection during the study process.<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<strong>Philosophical underpinnings to qualitative research<\/strong>\r\n\r\nQualitative research uses an inductive approach and stems from interpretivism or constructivism and assumes that realities are multiple, socially constructed, and holistic.<sup>10<\/sup> According to this philosophical viewpoint, humans build reality through their interactions with the world around them.<sup>10<\/sup> As a result, qualitative research aims to comprehend how individuals make sense of their experiences and build meaning in their lives.<sup>10<\/sup> Because reality is complex\/nuanced and context-bound, participants constantly construct it depending on their understanding. Thus, the interactions between the researcher and the participants are considered necessary to offer a rich description of the concept and provide an in-depth understanding of the phenomenon under investigation.<sup>11<\/sup>","rendered":"<p>Qualitative research aims to uncover the meaning and understanding of phenomena that cannot be broken down into measurable elements. It is based on naturalistic, interpretative and humanistic notions.<sup>5<\/sup> This research method seeks to discover, explore, identify or describe subjective human experiences using non-statistical methods and develops themes from the study participants\u2019 stories.<sup>5<\/sup> Figure 4.1 depicts major features\/ characteristics of qualitative research. It utilises exploratory open-ended questions and observations to search for patterns of meaning in collected data (e.g. observation, verbal\/written narrative data, photographs, etc.) and uses inductive thinking (from specific observations to more general rules) to interpret meaning.<sup>6<\/sup> Participants\u2019 voice is evident through quotations and description of the work.<sup>6<\/sup> The context\/ setting of the study and the researcher\u2019s reflexivity (i.e. \u201creflection on and awareness of their bias\u201d, the effect of the researcher\u2019s experience on the data and interpretations) are very important and described as part of data collection.<sup>6<\/sup> Analysis of collected data is complex, often involves inductive data analysis (exploration, contrasts, specific to general) and requires multiple coding and development of themes from participant stories.<sup>6<\/sup><\/p>\n<figure id=\"attachment_361\" aria-describedby=\"caption-attachment-361\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-361 size-full\" src=\"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-content\/uploads\/sites\/2495\/2023\/02\/Slide2.jpg\" alt=\"flow chart of characteristics of qualitative research\" width=\"1280\" height=\"720\" \/><figcaption id=\"caption-attachment-361\" class=\"wp-caption-text\">Figure 4.1 Characteristics of Qualitative Research by Bunmi Malau-Aduli and Faith Alele, used under\u00a0a <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\" target=\"_blank\" rel=\"noopener\">CC BY NC 4.0 licence<\/a><\/figcaption><\/figure>\n<p><strong>Reflexivity- avoiding bias\/Role of the qualitative researcher<\/strong><\/p>\n<p style=\"text-align: justify\">Qualitative researchers generally begin their work with the recognition that their position (or worldview) has a significant impact on the overall research process.<sup>7<\/sup> Researcher worldview shapes the way the research is conducted, i.e., how the questions are formulated, methods are chosen, data are collected and analysed, and results are reported. Therefore, it is essential for qualitative researchers to acknowledge, articulate, reflect on and clarify their own underlying biases and assumptions before embarking on any research project.<sup>7<\/sup> Reflexivity helps to ensure that the researcher\u2019s own experiences, values, and beliefs do not unintentionally bias the data collection, analysis, and interpretation.<sup>7<\/sup> It is the gold standard for establishing trustworthiness and has been established as one of the ways qualitative researchers should ensure rigour and quality in their work.<sup>8<\/sup> The following questions in Table 4.1 may help you begin the reflective process.<sup>9<\/sup><\/p>\n<p><strong>Table 4.1: Questions to aid the reflection process<\/strong><\/p>\n<table style=\"height: 184px\">\n<tbody>\n<tr style=\"height: 15px\">\n<td style=\"height: 15px;width: 236.5px\"><strong>Questions<\/strong><\/td>\n<td style=\"height: 15px;width: 955.983px\"><strong>Explanations<\/strong><\/td>\n<\/tr>\n<tr style=\"height: 31px\">\n<td style=\"height: 31px;width: 236.5px\">What piques my interest in this subject?<\/td>\n<td style=\"height: 31px;width: 955.983px\">You need to consider what motivates your excitement, energy, and interest in investigating this topic to answer this question<\/td>\n<\/tr>\n<tr style=\"height: 31px\">\n<td style=\"height: 31px;width: 236.5px\">What exactly do I believe the solution is?<\/td>\n<td style=\"height: 31px;width: 955.983px\">Asking this question allows you to detect any biases by honestly reflecting on what you anticipate finding. The assumptions can be grouped\/classified to allow the participants\u2019 opinions to be heard.<\/td>\n<\/tr>\n<tr style=\"height: 31px\">\n<td style=\"height: 31px;width: 236.5px\">What exactly am I getting out of this?<\/td>\n<td style=\"height: 31px;width: 955.983px\">In many circumstances, the \u201cpressure to publish\u201d reduces research to nothing more than a job necessity. What effect does this have on your interest in the subject and its results? To what extent are you willing to go to find information?<\/td>\n<\/tr>\n<tr style=\"height: 76px\">\n<td style=\"height: 76px;width: 236.5px\">What do my colleagues think of this project\u2014and me?<\/td>\n<td style=\"height: 76px;width: 955.983px\">You will not work in a vacuum as a researcher; you will be part of a social and interpersonal world. These outside factors will impact your perceptions of yourself and your job.<\/p>\n<p>Recognising this impact and its possible implications on human behaviour will allow for more self-reflection during the study process.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>Philosophical underpinnings to qualitative research<\/strong><\/p>\n<p>Qualitative research uses an inductive approach and stems from interpretivism or constructivism and assumes that realities are multiple, socially constructed, and holistic.<sup>10<\/sup> According to this philosophical viewpoint, humans build reality through their interactions with the world around them.<sup>10<\/sup> As a result, qualitative research aims to comprehend how individuals make sense of their experiences and build meaning in their lives.<sup>10<\/sup> Because reality is complex\/nuanced and context-bound, participants constantly construct it depending on their understanding. Thus, the interactions between the researcher and the participants are considered necessary to offer a rich description of the concept and provide an in-depth understanding of the phenomenon under investigation.<sup>11<\/sup><\/p>\n","protected":false},"author":2509,"menu_order":2,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":["jc309117","jc279026"],"pb_section_license":"cc-by-nc"},"chapter-type":[49],"contributor":[70,69],"license":[56],"class_list":["post-406","chapter","type-chapter","status-publish","hentry","chapter-type-numberless","contributor-jc279026","contributor-jc309117","license-cc-by-nc"],"part":43,"_links":{"self":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/users\/2509"}],"version-history":[{"count":2,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/406\/revisions"}],"predecessor-version":[{"id":481,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/406\/revisions\/481"}],"part":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/parts\/43"}],"metadata":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapters\/406\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/media?parent=406"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/pressbooks\/v2\/chapter-type?post=406"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/contributor?post=406"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/introductiontoresearch\/wp-json\/wp\/v2\/license?post=406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}