{"id":78,"date":"2019-11-05T16:23:15","date_gmt":"2019-11-05T21:23:15","guid":{"rendered":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/?post_type=chapter&#038;p=78"},"modified":"2020-09-08T20:27:06","modified_gmt":"2020-09-09T00:27:06","slug":"3-12poetry","status":"publish","type":"chapter","link":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/chapter\/3-12poetry\/","title":{"raw":"3.11\tPoetry","rendered":"3.11\tPoetry"},"content":{"raw":"<div class=\"textbox textbox--learning-objectives\"><header class=\"textbox__header\">\r\n<ul>\r\n \t<li class=\"textbox__title\">Learning Objectives<\/li>\r\n<\/ul>\r\n<\/header>\r\n<div class=\"textbox__content\">\r\n<ul>\r\n \t<li>To articulate the value of using poetry to communicate science and risk.<\/li>\r\n \t<li>To practicing distilling risk communication messaging into pieces of poetry.<\/li>\r\n<\/ul>\r\n<img class=\"wp-image-583 aligncenter\" src=\"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-989x1024.png\" alt=\"\" width=\"150\" height=\"155\" \/>\r\n\r\n<\/div>\r\n<\/div>\r\nWhen you think of poetry, what comes to mind? Is it the iambic pentameter of Shakespearean plays or the sad tale of J. Alfred Prufrock written by T.S. Elliot? But beyond these famous poets, there is also Ronald Ross, the scientist who first discovered that malaria was carried by mosquitoes in 1897. Both a scientist and a poet, Ronald Ross wrote of his frustrations and discoveries both in scientific journals and in poetry. In his poem \u201c<a href=\"https:\/\/blogs.lshtm.ac.uk\/library\/2018\/11\/09\/poetry-of-war-sir-ronald-ross-and-the-first-world-war\/\">Indian Fevers<\/a>\u201d, Ross describes his work trying to uncover the cause of malaria, termed the \u2018million-murdering cause\u2019. In many ways, Ross\u2019 poetry has been noted more often than the writing of his scientific papers.\r\n<p style=\"text-align: center\"><strong>Indian Fevers<\/strong>\r\nIn this, O Nature, yield I pray to me.\r\nI pace and pace, and think and think, and take\r\nThe fever\u2019d hands, and note down all I see,\r\nThat some dim distant light may haply break.<\/p>\r\n<p style=\"text-align: center\">The painful faces ask, can we not cure?\r\nWe answer, No, not yet; we seek the laws.\r\nO God, reveal thro\u2019 all this thing obscure\r\nThe unseen small, but million-murdering cause.<\/p>\r\nIn this poem, Ross not only touches on his work to uncover the cause of malaria, but also focuses on the people suffering from it. His poetry evokes emotion in the reader, which helps to make a deeper impression of his key message and to facilitate a \u2018call to action\u2019.\r\n<div class=\"textbox textbox--sidebar textbox--examples\"><header class=\"textbox__header\">\r\n<p class=\"textbox__title\">Example<\/p>\r\n\r\n<\/header>\r\n<div class=\"textbox__content\">\r\n\r\n<strong>Science Poetry<\/strong>\r\n\r\nSee Dr. Illingworth\u2019s website \u201c<a href=\"https:\/\/thepoetryofscience.scienceblog.com\/\">The Poetry of Science<\/a>\u201d which features poems distilling recent research findings with additional information of the research below the poem. We particularly like this poem called \u201c<a href=\"https:\/\/thepoetryofscience.scienceblog.com\/822\/a-plastic-paradise\/\">Plastic Paradise<\/a>\u201d.\r\n\r\n<\/div>\r\n<\/div>\r\nSharing science in poetry can also help to remove barriers between scientists and non-scientists. Remember that the perceived elitism of scientists was listed as a reason for a decrease in science engagement among Canadians in a <a href=\"https:\/\/sciencecentre.3mcanada.ca\/articles\/the-rising-skepticism-of-science-and-how-we-can-solve-it\">survey in 2019.<\/a> Science poet Dr. Sam Illingworth <a href=\"https:\/\/blogs.scientificamerican.com\/observations\/how-poetry-can-help-communicate-science\/\">states<\/a>,\u201cBy writing and sharing poetry together, nonscientists are given permission to express their opinions, and scientists are given permission to express their emotions. This creates a sense of shared vulnerability which helps to remind people that scientists are part of society; once you hear a professor stand up and read a forcibly rhymed sonnet about the intricacies of fluvial dynamics, you realise that they are indeed fallible. It is not the aesthetic quality of the poems that are important here but rather the construction of them that enables ideas and experiences to be meaningfully exchanged.\u201d\r\n\r\n&nbsp;\r\n\r\n[caption id=\"attachment_1923\" align=\"aligncenter\" width=\"605\"]<img class=\" wp-image-1923\" src=\"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-1024x683.jpg\" alt=\"Graffiti wall with the word poetry\" width=\"605\" height=\"403\" \/> Poetry can offer communicators a way to re-frame and rephrase concepts.[\/caption]\r\n\r\nWhile poetry can be written about science, it can also be written from science. Found poems are written by taking words or phrases from some other source. For the purposes of risk communication, this could mean taking phrases from a brochure, scientific article, or from interviews with a study group (provided you have their consent to do so). For example, let\u2019s take this piece of risk communication from the National Collaborating Centre for Environmental Health (NCCEH) entitled \u201c<a href=\"http:\/\/www.ncceh.ca\/documents\/evidence-review\/growing-home-health-and-safety-concerns-personal-cannabis-cultivation\">Growing at Home: Health and Safety Concerns for Personal Cannabis Cultivation<\/a>\u201d.\r\n\r\n<strong>Text from the NCCEH Report:<\/strong>\r\n\r\nThis document provides a review of the <span style=\"background-color: #ffff00\">evidence<\/span>\u00a0relating to five key <span style=\"background-color: #ffff00\">environmental<\/span> <span style=\"background-color: #ffff00\">health<\/span> <span style=\"background-color: #ffff00\">risks<\/span> anticipated from <span style=\"background-color: #ffff00\">grow\u00ading<\/span> at <span style=\"background-color: #ffff00\">home<\/span>: 1) access and <span style=\"background-color: #ffff00\">accidental poisoning<\/span>; 2) indoor <span style=\"background-color: #ffff00\">air quality<\/span>; 3) inappropriate use of <span style=\"background-color: #ffff00\">pesticides<\/span>; 4) electrical and <span style=\"background-color: #ffff00\">fire hazards<\/span>; and 5) <span style=\"background-color: #ffff00\">radiation hazards<\/span>. These <span style=\"background-color: #ffff00\">risks<\/span> may be present during <span style=\"background-color: #ffff00\">cannabis cultivation<\/span>, <span style=\"background-color: #ffff00\">harvesting<\/span>, and <span style=\"background-color: #ffff00\">han\u00addling<\/span>, and as a result there may be concomitant existence of each of these types of risks. Multiple intervention tactics may then be required within the same category of risk and may differ between the steps. Note that although we draw on learning from illicit <span style=\"background-color: #ffff00\">cannabis<\/span> grow-ops, the concerns raised here are those deemed relevant for personal canna\u00adbis <span style=\"background-color: #ffff00\">cultivation<\/span> as envisioned in the proposed <em>Cannabis Act (2017).<\/em>\u201d\r\n\r\n<em>*Words taken from the text for the found poem are highlighted.<\/em>\r\n<p style=\"text-align: center\"><strong>Found Poem:<\/strong>\r\nGrowing at home\r\nCannabis cultivation has risks\r\nConcerns: accidental poisoning\r\nHazards: fire\r\nConcerns: air quality\r\nHazards: radiation\r\nConcerns: pesticides\r\nHazards, Concerns, Hazards\r\nCultivation, Harvesting, Handling\r\nConcerns, Hazards, Concerns<\/p>\r\nAlright, we wrote this poem and we admit it gets a 3\/5 at best, but it conveys the key message of the abstract: that there are risks to growing cannabis at home that we need to be aware of. Beyond conveying the main message, the poem also taps into emotion (in this case, a sense of danger), and can be more quickly read than the full written abstract. And so, depending on the audience, this might be a more accessible and engaging piece of risk communication. However, remember that distilling a message into another form can come with trade-offs.\r\n<h1>Takeaways<\/h1>\r\n<div class=\"textbox textbox--key-takeaways\"><header class=\"textbox__header\">\r\n<p class=\"textbox__title\">Key Takeaways<\/p>\r\n\r\n<\/header>\r\n<div class=\"textbox__content\">\r\n<ul>\r\n \t<li>Sharing science through poetry elicits audience emotion to improve message recall and engagement.<\/li>\r\n \t<li>Using the poetry medium helps remove barriers between scientists and non-scientists.<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>","rendered":"<div class=\"textbox textbox--learning-objectives\">\n<header class=\"textbox__header\">\n<ul>\n<li class=\"textbox__title\">Learning Objectives<\/li>\n<\/ul>\n<\/header>\n<div class=\"textbox__content\">\n<ul>\n<li>To articulate the value of using poetry to communicate science and risk.<\/li>\n<li>To practicing distilling risk communication messaging into pieces of poetry.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-583 aligncenter\" src=\"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-989x1024.png\" alt=\"\" width=\"150\" height=\"155\" srcset=\"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-989x1024.png 989w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-290x300.png 290w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-768x795.png 768w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-65x67.png 65w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-225x233.png 225w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869-350x362.png 350w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/Standing-rat-e1575498393869.png 1401w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/p>\n<\/div>\n<\/div>\n<p>When you think of poetry, what comes to mind? Is it the iambic pentameter of Shakespearean plays or the sad tale of J. Alfred Prufrock written by T.S. Elliot? But beyond these famous poets, there is also Ronald Ross, the scientist who first discovered that malaria was carried by mosquitoes in 1897. Both a scientist and a poet, Ronald Ross wrote of his frustrations and discoveries both in scientific journals and in poetry. In his poem \u201c<a href=\"https:\/\/blogs.lshtm.ac.uk\/library\/2018\/11\/09\/poetry-of-war-sir-ronald-ross-and-the-first-world-war\/\">Indian Fevers<\/a>\u201d, Ross describes his work trying to uncover the cause of malaria, termed the \u2018million-murdering cause\u2019. In many ways, Ross\u2019 poetry has been noted more often than the writing of his scientific papers.<\/p>\n<p style=\"text-align: center\"><strong>Indian Fevers<\/strong><br \/>\nIn this, O Nature, yield I pray to me.<br \/>\nI pace and pace, and think and think, and take<br \/>\nThe fever\u2019d hands, and note down all I see,<br \/>\nThat some dim distant light may haply break.<\/p>\n<p style=\"text-align: center\">The painful faces ask, can we not cure?<br \/>\nWe answer, No, not yet; we seek the laws.<br \/>\nO God, reveal thro\u2019 all this thing obscure<br \/>\nThe unseen small, but million-murdering cause.<\/p>\n<p>In this poem, Ross not only touches on his work to uncover the cause of malaria, but also focuses on the people suffering from it. His poetry evokes emotion in the reader, which helps to make a deeper impression of his key message and to facilitate a \u2018call to action\u2019.<\/p>\n<div class=\"textbox textbox--sidebar textbox--examples\">\n<header class=\"textbox__header\">\n<p class=\"textbox__title\">Example<\/p>\n<\/header>\n<div class=\"textbox__content\">\n<p><strong>Science Poetry<\/strong><\/p>\n<p>See Dr. Illingworth\u2019s website \u201c<a href=\"https:\/\/thepoetryofscience.scienceblog.com\/\">The Poetry of Science<\/a>\u201d which features poems distilling recent research findings with additional information of the research below the poem. We particularly like this poem called \u201c<a href=\"https:\/\/thepoetryofscience.scienceblog.com\/822\/a-plastic-paradise\/\">Plastic Paradise<\/a>\u201d.<\/p>\n<\/div>\n<\/div>\n<p>Sharing science in poetry can also help to remove barriers between scientists and non-scientists. Remember that the perceived elitism of scientists was listed as a reason for a decrease in science engagement among Canadians in a <a href=\"https:\/\/sciencecentre.3mcanada.ca\/articles\/the-rising-skepticism-of-science-and-how-we-can-solve-it\">survey in 2019.<\/a> Science poet Dr. Sam Illingworth <a href=\"https:\/\/blogs.scientificamerican.com\/observations\/how-poetry-can-help-communicate-science\/\">states<\/a>,\u201cBy writing and sharing poetry together, nonscientists are given permission to express their opinions, and scientists are given permission to express their emotions. This creates a sense of shared vulnerability which helps to remind people that scientists are part of society; once you hear a professor stand up and read a forcibly rhymed sonnet about the intricacies of fluvial dynamics, you realise that they are indeed fallible. It is not the aesthetic quality of the poems that are important here but rather the construction of them that enables ideas and experiences to be meaningfully exchanged.\u201d<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_1923\" aria-describedby=\"caption-attachment-1923\" style=\"width: 605px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1923\" src=\"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-1024x683.jpg\" alt=\"Graffiti wall with the word poetry\" width=\"605\" height=\"403\" srcset=\"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-1024x683.jpg 1024w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-300x200.jpg 300w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-768x512.jpg 768w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-1536x1024.jpg 1536w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-2048x1365.jpg 2048w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-65x43.jpg 65w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-225x150.jpg 225w, https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-content\/uploads\/sites\/855\/2019\/11\/trust-tru-katsande-wDJrBpl-q3Q-unsplash-350x233.jpg 350w\" sizes=\"auto, (max-width: 605px) 100vw, 605px\" \/><figcaption id=\"caption-attachment-1923\" class=\"wp-caption-text\">Poetry can offer communicators a way to re-frame and rephrase concepts.<\/figcaption><\/figure>\n<p>While poetry can be written about science, it can also be written from science. Found poems are written by taking words or phrases from some other source. For the purposes of risk communication, this could mean taking phrases from a brochure, scientific article, or from interviews with a study group (provided you have their consent to do so). For example, let\u2019s take this piece of risk communication from the National Collaborating Centre for Environmental Health (NCCEH) entitled \u201c<a href=\"http:\/\/www.ncceh.ca\/documents\/evidence-review\/growing-home-health-and-safety-concerns-personal-cannabis-cultivation\">Growing at Home: Health and Safety Concerns for Personal Cannabis Cultivation<\/a>\u201d.<\/p>\n<p><strong>Text from the NCCEH Report:<\/strong><\/p>\n<p>This document provides a review of the <span style=\"background-color: #ffff00\">evidence<\/span>\u00a0relating to five key <span style=\"background-color: #ffff00\">environmental<\/span> <span style=\"background-color: #ffff00\">health<\/span> <span style=\"background-color: #ffff00\">risks<\/span> anticipated from <span style=\"background-color: #ffff00\">grow\u00ading<\/span> at <span style=\"background-color: #ffff00\">home<\/span>: 1) access and <span style=\"background-color: #ffff00\">accidental poisoning<\/span>; 2) indoor <span style=\"background-color: #ffff00\">air quality<\/span>; 3) inappropriate use of <span style=\"background-color: #ffff00\">pesticides<\/span>; 4) electrical and <span style=\"background-color: #ffff00\">fire hazards<\/span>; and 5) <span style=\"background-color: #ffff00\">radiation hazards<\/span>. These <span style=\"background-color: #ffff00\">risks<\/span> may be present during <span style=\"background-color: #ffff00\">cannabis cultivation<\/span>, <span style=\"background-color: #ffff00\">harvesting<\/span>, and <span style=\"background-color: #ffff00\">han\u00addling<\/span>, and as a result there may be concomitant existence of each of these types of risks. Multiple intervention tactics may then be required within the same category of risk and may differ between the steps. Note that although we draw on learning from illicit <span style=\"background-color: #ffff00\">cannabis<\/span> grow-ops, the concerns raised here are those deemed relevant for personal canna\u00adbis <span style=\"background-color: #ffff00\">cultivation<\/span> as envisioned in the proposed <em>Cannabis Act (2017).<\/em>\u201d<\/p>\n<p><em>*Words taken from the text for the found poem are highlighted.<\/em><\/p>\n<p style=\"text-align: center\"><strong>Found Poem:<\/strong><br \/>\nGrowing at home<br \/>\nCannabis cultivation has risks<br \/>\nConcerns: accidental poisoning<br \/>\nHazards: fire<br \/>\nConcerns: air quality<br \/>\nHazards: radiation<br \/>\nConcerns: pesticides<br \/>\nHazards, Concerns, Hazards<br \/>\nCultivation, Harvesting, Handling<br \/>\nConcerns, Hazards, Concerns<\/p>\n<p>Alright, we wrote this poem and we admit it gets a 3\/5 at best, but it conveys the key message of the abstract: that there are risks to growing cannabis at home that we need to be aware of. Beyond conveying the main message, the poem also taps into emotion (in this case, a sense of danger), and can be more quickly read than the full written abstract. And so, depending on the audience, this might be a more accessible and engaging piece of risk communication. However, remember that distilling a message into another form can come with trade-offs.<\/p>\n<h1>Takeaways<\/h1>\n<div class=\"textbox textbox--key-takeaways\">\n<header class=\"textbox__header\">\n<p class=\"textbox__title\">Key Takeaways<\/p>\n<\/header>\n<div class=\"textbox__content\">\n<ul>\n<li>Sharing science through poetry elicits audience emotion to improve message recall and engagement.<\/li>\n<li>Using the poetry medium helps remove barriers between scientists and non-scientists.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"media-attributions clear\" prefix:cc=\"http:\/\/creativecommons.org\/ns#\" prefix:dc=\"http:\/\/purl.org\/dc\/terms\/\"><h2>Media Attributions<\/h2><ul><li about=\"https:\/\/unsplash.com\/photos\/wDJrBpl-q3Q\"><a rel=\"cc:attributionURL\" href=\"https:\/\/unsplash.com\/photos\/wDJrBpl-q3Q\" property=\"dc:title\">Poetry graffiti<\/a>  &copy;  <a rel=\"dc:creator\" href=\"https:\/\/unsplash.com\/@iamtru\" property=\"cc:attributionName\">Trust \"Tru\" Kastande<\/a>    is licensed under a  <a rel=\"license\" href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\">CC0 (Creative Commons Zero)<\/a> license<\/li><\/ul><\/div>","protected":false},"author":801,"menu_order":15,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-78","chapter","type-chapter","status-publish","hentry"],"part":54,"_links":{"self":[{"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/pressbooks\/v2\/chapters\/78","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/wp\/v2\/users\/801"}],"version-history":[{"count":25,"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/pressbooks\/v2\/chapters\/78\/revisions"}],"predecessor-version":[{"id":2142,"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/pressbooks\/v2\/chapters\/78\/revisions\/2142"}],"part":[{"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/pressbooks\/v2\/parts\/54"}],"metadata":[{"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/pressbooks\/v2\/chapters\/78\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/wp\/v2\/media?parent=78"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/pressbooks\/v2\/chapter-type?post=78"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/wp\/v2\/contributor?post=78"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/missionmessagemedium\/wp-json\/wp\/v2\/license?post=78"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}