{"id":4,"date":"2023-01-07T13:18:09","date_gmt":"2023-01-07T18:18:09","guid":{"rendered":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/?p=4"},"modified":"2023-05-03T16:46:53","modified_gmt":"2023-05-03T20:46:53","slug":"introduction","status":"publish","type":"front-matter","link":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/front-matter\/introduction\/","title":{"raw":"Introduction","rendered":"Introduction"},"content":{"raw":"Welcome to <em>Public Relations: From Strategy to Action<\/em>! This book was written for CMNS 3700: Strategic Public Relations at Douglas College, but could also be a valuable textbook for many other post-secondary courses.\r\n\r\nThis OER textbook is supplemented by an OER collection of case studies in <a href=\"https:\/\/pressbooks.bccampus.ca\/prcasestudies\/\" target=\"_blank\" rel=\"noopener\"><em>Public Relations Case Studies: Strategies &amp; Actions<\/em>.<\/a>\r\n\r\nThis book is available free of charge to any who wish it. It is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.\r\n\r\nAcknowledgements to contributing authors are included on a chapter-by-chapter basis.","rendered":"<p>Welcome to <em>Public Relations: From Strategy to Action<\/em>! This book was written for CMNS 3700: Strategic Public Relations at Douglas College, but could also be a valuable textbook for many other post-secondary courses.<\/p>\n<p>This OER textbook is supplemented by an OER collection of case studies in <a href=\"https:\/\/pressbooks.bccampus.ca\/prcasestudies\/\" target=\"_blank\" rel=\"noopener\"><em>Public Relations Case Studies: Strategies &amp; Actions<\/em>.<\/a><\/p>\n<p>This book is available free of charge to any who wish it. It is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.<\/p>\n<p>Acknowledgements to contributing authors are included on a chapter-by-chapter basis.<\/p>\n","protected":false},"author":1660,"menu_order":1,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"front-matter-type":[13],"contributor":[],"license":[],"class_list":["post-4","front-matter","type-front-matter","status-publish","hentry","front-matter-type-introduction"],"_links":{"self":[{"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/pressbooks\/v2\/front-matter\/4","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/pressbooks\/v2\/front-matter"}],"about":[{"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/wp\/v2\/types\/front-matter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/wp\/v2\/users\/1660"}],"version-history":[{"count":4,"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/pressbooks\/v2\/front-matter\/4\/revisions"}],"predecessor-version":[{"id":227,"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/pressbooks\/v2\/front-matter\/4\/revisions\/227"}],"metadata":[{"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/pressbooks\/v2\/front-matter\/4\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/wp\/v2\/media?parent=4"}],"wp:term":[{"taxonomy":"front-matter-type","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/pressbooks\/v2\/front-matter-type?post=4"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/wp\/v2\/contributor?post=4"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.bccampus.ca\/publicrelations\/wp-json\/wp\/v2\/license?post=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}