Professional Communication

Using Images

In this chapter you’ll learn how to find, use and cite images for documents and presentations.


You can use your own images in your presentations. You can also use downloaded images, but be careful—not all online images are legal to use. When using someone else’s images, make sure you’re using them legally, and credit the creator.


Many images that you see online are copyrighted—you can’t use them without the creator’s permission. A lot of those images have watermarks to make sure people don’t use them. Don’t use watermarked images—it’s not legal. Using watermarked images is unethical and shows your boss, colleagues and clients that you don’t respect copyright or intellectual property.


An image with a watermark looks like this:

Example of image with watermark

Where to Find Available Images

There are many sources of high-quality images that are freely available for you to use. Here are some:

  1. Google Images:
    • After typing your search words, click the word “Tools” underneath the search bar.
    • Click on “Usage Rights” then select the usage right you want.
  2. Burst
  3. Pexels
  4. Unsplash
  5. Pixabay


Always cite (give credit) for data, information, quotations or images that you didn’t create.

How to Cite Images

In a Document

On Presentation Slides

  1. List all your citations on one blank slide
  2. Make it the last slide in the slide deck


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Professional Business Practice by Lucinda Atwood is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, except where otherwise noted.