Chapter 8: The Preapproach: The Power of Preparation

Learning Objectives

  1. List how to research a qualified prospect.
  2. Define needs and opportunities as they relate to sales.
  3. Create SMART precall objectives.
  4. Describe the key elements of preparing for a sale.

License

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The Power of Selling Copyright © 2021 by Dr. Michelle Clement is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.

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