11.9 End of Chapter Activities

11a. Thinking About the Content

What are your key takeaways from this chapter? What is something you have learned or something you would like to add from your experience?

11b. Discussion Questions

Discussion Questions

  1. Have you ever written a formal report?
  2. Do you feel confident converting data into tables, charts and graphs?
  3. Find an annual report for a business you would like to learn more about. Review it with the previous reading in mind and provide examples. Share and compare with classmates.

11c. Applying chapter concepts to a situation

Collecting Data From Customers

Quick Meals is a food delivery service that delivers a variety of meal options to customers at an affordable cost. They provide customers with a new menu each week that they can use to choose items from for lunch or dinner. This service is used regularly by schools and businesses that do not have a cafeteria but would like to provide students and staff with convenient meal choices.

Farshad works as an Operations Manager at Quick Meals. He notices that their services are in high demand and decides to change the menus to offer healthier and more organic options. As a result, the meals cost more. Their regular customers are not pleased with this, and there is an increase in complaints and a decrease in sales.

Upon noticing the changes, Farshad calls a meeting with the supervisor of the customer service department, Susan. He asks her to reach out to the customers to find out their thoughts on the menu changes. Farshad intends to use this information to adjust the menus again. However, this time, it will be to suit the needs of the customers.

How should Susan go about getting this information to determine the issue?

 

11d. Writing Activity

Watch this video from TED.com on Txtng is killing language. JK!!!. We can think about texting as the opposite of what we would do in a formal report. Summarize the video. Do you think formal reports will change in the future as the way we communicate changes?

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Fundamentals of Business Communication Revised (2022) Copyright © 2022 by Venecia Williams & Nia Sonja is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License, except where otherwise noted.

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