Chapter 1: Effective Business Communication
Learning Objectives
In this chapter you will:
- Examine the importance of being a good communicator
- Define the communication process
- Explain 8 essential components of communication
- Recognize the role of culture in communication
- Contrast different frameworks to understand cultural norms
- Develop sensitivity to intercultural communication issues and best practices
Thinking About The Topic
- How would you describe good/effective communication? Why is it important?
- How often do you start up a conversation with strangers?
- List 5 forms of communication.
Watch & Learn
Watch the video below to learn more about this topic.
