Introduction

Fundamentals of Business Communication 2nd Edition is an updated version of Fundamentals of Business Communication. The resource provides a comprehensive overview of current concepts readers need to understand when communicating professionally in the digital age. We wanted to redesign this new edition with Universal Design for Learning principles in mind. We hope the activities and assignments instructors design and use along with this resource will embody UDL principles as well. If you are new to UDL, cast.org is a great place to start.

This version differs from the original in the following ways:

1. Structure

   • Chapter content is divided into manageable chunks of information to increase the processing of information

2. Content Updates

   • Chapter 1: Effective Business Communications
     • 1.4 Intercultural communication​ (new)
     • 1.5 Theories of Cross-cultural communication​ (new)
     • 1.6 Intercultural competence (new)
   • Chapter 2: The Writing Process
     • 2.4 Outlining
   • Chapter 3: Style & Tone
     • 3.4 Inclusive Language (expanded)
   • Chapter 6: Emails, Memos and Letters
     • 6.3 Texting and Instant messaging​ (expanded)
     • 6.4 Using Social Media at Work​ (expanded)
   • Chapter 13: Business Proposals
     • 13.2 Requests for Proposals (new)

3. Increased Engagement

   • Content Prompt Questions for each chapter
   • Chapter Introduction Videos
   • Content Videos
   • Over 70 H5P Activities